Search Engine Optimization

What Is a Pillar Page? And Why You Need to Add it In SEO Strategy

Every time anyone thinks that they fully understand SEO something changes and there is something new to grasp and understand. However, it isn’t going to be easy to ever fully understand this type of search because the algorithms are complex and they are forever changing. The behavior of humans is also evolving, which means that the technology that is used is changing too, which includes pillar pages. Keep reading to learn more about pillar pages and why they are going to be important for your SEO strategy. What Exactly is a Pillar Page? The first thing that you are going to need to understand is what exactly a pillar page is and this isn’t a new concept. Marketers have been saying since 2006 that more foundational, valuable and longer content is the way to go when helping customers get the answers that they need and want. Simply put the pillar page